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Beginner's Guide to Retinol Cream and Serum: What Does it Do? Retinol has become a buzzword in the beauty industry, and you have probably heard of it. But what is it? Retinol is a popular ingredient in serums and creams. It is sometimes referred to as the fountain of youth! Retinol increases skin cell regeneration. It is important to understand the basics of retinoids or retinol if you want to include this in your skincare routine. What is Retinol? Retinol is a derivative of vitamin A tha …